Full transparency.
Your questions answered. in full honesty.
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We operate as a project coordinator. Essentially we manage who is cutting the record, who is plating it, who is pressing it, how it’s packaged, and most importantly, we give an extra tight grip on quality control. Our goal is to further innovate and evolve the vinyl industry by bridging the gap between complex colored records, and audiophile records. Where Sonic Integrity Meets Visual Beauty.
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Depending on which record you have, it will either be in hand or on pre-order. To find out, visit the original product listing.
In-hand: The record will ship in about 3-5 business days from when the order was received. If it takes longer than that, shoot us an email and we will make sure to get your order out as soon as possible.
Pre-Order: This means the record is being manufactured currently and is not in hand yet. Either visit the item page or email us to get the most up-to-date status. (Please be aware that after our Polygondwanaland project, we have retired the pre-order model, meaning a record will either be listed as “Coming Soon” or “In-hand”)
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We understand there’s a lot of keywords that can come off as confusing or like a lot of information! So here is a quick key to help simplify it!
AAA: All Analog Production! Meaning that the recording, mixing, mastering & cutting of the record was all done without the use of digital equipment. For a true analog experience!
Mastered & Cut to Lacquer: Two different processes but often performed by the same person. Mastering is the process of adjusting the frequency range of a record and applying certain EQs and processes to seep out as much quality & detail as possible. Cutting to a lacquer is the process of actually cutting the physical grooves of a record. Both require insane precision & care. This is arguably the most important part of a record.
Tip-On / D2B Jacket: Direct to Board (D2B) printed jackets are jackets where the graphic design is printed directly onto cardboard, then folded & adhered to itself. A Tip-On Jacket is where they print the graphic design onto a sheet of paper which is then adhered to the cardboard. This style creates a more premium & hard shell experience.
33 1/3 rpm / 45 rpm: The actual speed of which the record was mastered. 45 rpm records physically have more record space to hold complex details that a 33 rpm wouldn’t pick up.